Microsoft’s Re-branded Streaming Platform, and What It Means for the Streaming Landscape

Roughly this time last year, Microsoft acquired Beam, an up-and-coming streaming platform dedicated to interaction between the gamer and his or her viewers. The service has offered innovative ways for the audience to control what they see on stream, with the most prominent example of this being the Interactive Soundboard creators can use to enhance […]

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Nintendo Is Shipping More Switches, But Is It Too Late?

Nintendo took a big risk releasing the Switch outside the standard holiday rush. If the juggernaut’s decision to release ten million new Switches by the end of the 2018 fiscal year––up from 2.74 million units during 2016––is any indication, it seems the gamble paid off in spades. Should these units sell in their entirety, the […]

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What Makes a Good eSport?

As mentioned in a previous article What Esports Are Safe To Invest In?”, 2017 is shaping up to be a monumental year for the growth of esports. Advertisers are beginning to truly comprehend the reach competitive gaming brings towards the “unreachable” 18 to 25 year old gamer demographic, the increase in funding is driving up […]

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